1:2:3 is a swedish design studio working with film, art direction, books and identities, founded in 2007 by Axel von Friesen and Petter Törnqvist.
1:2:3 have been awarded in numerous competitions including Guldägget, Kolla! and Svensk Bokkonst.
Moderna Museet, SVT, & Other Stories, H&M, Weekday, Minimarket, Mtv Nordic, Biennale di Venezia, Fortum, Tensta Konsthall, The Living History Forum, Stockholms Stadsmuseum, Färgfabriken, Bio Rio, Fallon UK.
Graphic identity and packaging for swedish fashion brand Minimarket.